VidCon 2016: Part Five - Day 3
Here it is, the last day of VidCon 2016. I arrived about 40 minutes before the first panel and ran into the only other person I knew that was attending the con (a former co-worker of mine, check out his channel here). We went to the first two panels of the day together. First up was the "Where is the fair use" panel.
One of the biggest problem on YouTube these days the debate over what is concidred "fair use". Roughly, under copyright law creators should be able to use clips or images from copyrighted material as long as it is changed enough to not be the same as the original and as long as it doesn't deter the original by stealing viewership. Posting Jaws on YouTube would not be considered "fair use". Posting someone reacting to Jaws with commentary in theory should be protected under "fair use". However, YouTube has the terrible copyright claim algorithm that causes quite a bit of trouble for creators. It is something they are working on in order to hopefully make both sides happy. This was a good panel, but a lot of info to take in. Up next, not as much to take in information wise.
This wasn't just an "Epic Meal Time" panel, it was focused on creating a production company. Originally just a Chanel about making ridiculous meals, usually with bacon, "Epic Meal Time" has turned into a production company, creating multiple shows for various YouTube channels under their brand, as well as TV shows for traditional media. Harley Morenstein's goal has gone beyond just YouTube as he wants to make movies as well. This was an entertaining panel, however what I didn't know was that a last minute audible I called would lead to me seeing arguably the best panel of the 3 days.
I had originally planned to go see an interview with Laci Green, who is known for talking about sexy times. However at the last minute I decided I'd go see the creator panel "How to ask your audience for money". The only person scheduled to be on the panel was Greg Miller, which apparently he didn't know until the day before. This actually worked out quite well because my God, he is hilarious. He basically spent the first 20 minutes recounting his entire professional career, going from local newspaper, to IGN, to Kinda Funny. Eventually he just had his 2 of his 3 partners join him on stage.
This panel basically boiled down to, "seriously, why are you not on Patreon yet?" I mean, I am on Patreon, but only as a patron. Patreon will actually come up again later. Up next, the 2 most important people of the con.
It was time for the "Gathering of the Nerdfighters". Hmmm, where to begin with this one. John Green is a multiple time New York Times best selling author. If you have any teens or fans of Young Adult novels in your house, you already know this. You've probably heard of some of his books, "Waiting for Alaska", "The Fault in our Stars" and "Paper Towns" (the last two having been made into motion pictures). He and his younger brother Hank who are separated by almost 4 years of age weren't really close when they reached their 20's, as John went to boarding school when Hank was 11. They decided in 2006 that they would conduct and experiment to get get closer with each other as John lives in Indiana and Hank lives in Montanna. So on January 1st, 2007 they started the Brotherhood 2.0 project. They ceased all text communication for 1 year and would make a weekly vlog for each other, John's being posted on Tuesday, and Hank's on Friday. This continues to this day (although they do text now as well) as the VlogBrothers, and they have never been closer. Mainly because they have become partners in a business together. They call their community "Nerdfighteria" and all the members are "Nerdfighters" who live by a simple credence, DFTBA, or Don't Forget To Be Awesome. They have parlayed the success of their channel into many areas. THey have a series of educational videos called "Crash Course" which teaches all about History, Art, Science, Economics, Politics, even video games and is completely funded by Patreon. They have a yearly charity drive known as "The Project For Awesome" which has raised millions for charities across the world. They started a successful podcast a couple years ago called "Dear Hank and John" which is a comedy podcast where they talk about death, give out dubious advice to listeners who write in, and give the latest news about Mars and AFC Wimboldon, a recently promoted third tier English futbol team that John is obsessed with (as he should be, they're an interesting team, which you will see when he produces the movie made about their story). But the most important contribution they have to this blog post is 7 years ago they thought someone should create a convention for YouTube creators to get together and network with each other and fans. This convention was call VidCon.
They had a few announcements to make when they came out. John announced that Crash Course has created a free history text book which can be used by teachers and students and that further courses are on the way because they feel all text books should be free. Hank announced that the other con they have created NerdCon will be in Boston in February. NerdCon is a little different because it has different themes each time. The inagural one was NerdCon: Stories, which was all about storytelling. The next one called "NerdCon: Nerdfighteria" so it is a celebration of their community. They then answered question for the rest of the time, however I had to leave 10 minutes before they were done to get to the "Creator Keynote".
This was basically the final panel for the Creator track. They brought out various YouTubers to give their last "you can do it" speeches. First up was Olan Rogers.
He basically admitted that he had no idea why they chose him to speak, but he basically advised to everyone to make sure you're surrounded by people you can trust and rely on. I guess I should also mention each person only had like 7 minutes.
Next up was Devin Graham, AKA Devin Supertramp. He is known for shooting extream sports videos, however to me he is most known for the fact that he shoots all of Lindsey Stirling's music videos. He basically gave the, "I used to be out there just like you, but look at me now" speech.
Next up was a performance by Tessa Violet. She sang an original song about feeling like you're destined for grater things. It was fitting. A lot of the performers at VidCon where very folk singery.
Next up were the guys from ASAPScience. I actually don't remember what their message was.
Next I finally got to complete the Holy Trinity as Hannah Hart came out. She basically said to imagine YouTube as a huge house party, and your goal is to find where you feel most comfortable in that house party (for her it is the kitchen, which if you know anything about her channel makes perfect sense).
Next up was a British singer named Sarah Close. She sang "Umbrella" by Rhianna and it was her first time at VidCon. That's really about it.
Next up Hank Green came out and made an announcement that got a quasi standing ovation (it was only about 35% of the audience. He had done another thing and helped to found "The Internet Creators Guild" who has been set up to hep connect, represent and support people who make stuff online. It is a bridge between creators and the press, platforms and service providers and will strive to make it easier for more people to make things professionally. You can join the guild for just $60 a year.
Next up was Mat Pat, who is the creator of "Film Theory" and "Game Theory". His videos are all about coming up with crazy theories for games and movies, like Dory is actually a con-artist in Finding Nemo that doesn't actually have memory problems and is just using Marlin (which reminds me, I need to look that video up...Here it is). He basically told the story of how one time he was in a Dave & Busters and these 2 kids came up to him after he'd been playing arcade games with them and said they always thought he'd be a douch because of the character he plays. His moral was to always be true to yourself, or something along those lines.
Next was Jack Conte. He just so happens to be the co-founder of Patreon. He had a very fascination and fast paced slideshow presentation that basically told the whole history of Petreon's creation. It was super interesting and highly entertaining. He basically wanted to make Kickstarter, but with continuous revenue. It worked big time.
The last presenter was Shimrit Ben-Yair, who is the Director of Product Managment at YouTube. She talked about new programs they are implementing to better support creators (which you can see at YouTube.com/Creators if you're interested). Basically there are now tiered levels that you unlock by reaching subscriber milestones. Very exciting information for the people in the room. An interesting side note, she ended her speech by pointing out that Destin Sandlin, who makes the YouTube channel "Smarter Every Day" was once sitting in our seats, but recently he interviewed the President in his second YouTube outreach program. The ironic thing of this statement? Destin was actually sitting 2 seats to my left when she said this.
Once the Keynote ended I went and walked around the floor one last time, then decided to go to the final panel on the main stage, "How to Never Run Out of Ideas".
The topic of this panel was finding out how creators ensure they have an idea to are a video out of. Emma Blackery had been on Grace Helbig's podcast "Not Too Deep" so I'd heard her before. SWooZie was on a TV show with one of my friends called "WCG Ultimate Gamer" so he is the one on this panel I was most familiar with. He also shows up on "YouTubers React" all the time. This was a good final panel to watch. Once it was done, I went to my car and did something in the parking lot that has taken way to long to do. But we will discuss that another time.
I'm going to write one more blog about VidCon to wrap it all up. There is actually one more event tomorrow, but I don't know if I'm going to actually do it. We'll see. Depends on how I feel when I wake up in the morning.